Variable reward schedule
A pattern of unpredictable rewards that produces compulsive behavior, first identified by B.F. Skinner. Applied to social media through features like the refreshable feed, pull-to-refresh, and notification systems.
A pattern of unpredictable rewards that produces compulsive behavior, first identified by B.F. Skinner. Applied to social media through features like the refreshable feed, pull-to-refresh, and notification systems.